“I can shake off everything as I write; my sorrows disappear, my courage is reborn.”
Since you are reading this, I believe it’s safe to assume the sentiment behind Frank’s quote is your goal; inspire and be inspired. The question is- how to do you it?
Writing a motivational or inspirational blog may be the best option for you!
Create A Lifestyle Blog
Lifestyle blogging is an important and emerging form of communication. Bloggers share information on specific topics and set themselves apart as experts every day.
In doing so, they create an atmosphere of information and experience sharing that benefits anyone searching a wide variety of topics.
People appreciate other people’s stories, and lifestyle blogging lends itself to that naturally and organically. When your readers can relate to what you are saying, they will come back often.
You can see the value of repeat visitors in statistics across the internet. Strong analytic numbers increase affiliate link traffic, affiliate negotiating power, and an increased likelihood of visitors to and purchases from- your website.
With a quality motivational or inspirational lifestyle blog on your website, you can create an online community or tribe of followers.
These dedicated fans unite around a particular theme, cause, or passion interest. People want and need to be inspired by positive words and thoughts, so this is a great avenue to reach and unite them!
Getting started is as simple as asking yourself what your passions and/or interests are. What are the areas of your own life in which you would like to feel inspired?
When you have identified a handful of ideas, you can begin asking others about topics they would like to read.
You can ask them about what keeps them up at night or what is an area of their life that they feel successful.
When you ask where they struggle, you can help lift them up. Where your followers are feeling strong, you can build a deeper connection with their purpose – and yours.
Once you have your blog’s direction defined, you can consider ways to leverage and monetize your blog.
How to Improve Your Motivational Blog Viewership
Starting your blog is only one part of the equation, check out these tips for increasing your followers!
Provide Strong Accessibility to a Broad Audience
Because lifestyle topics are general, every person who sees the link to your blog could be interested enough to click.
Yes, knowing your audience is important, but so is making your message available to a broad audience.
It’s a balancing act that you can achieve with only minimal effort.
Thus, when readers click through, they get information that is relevant to them and, perhaps- their friend or neighbor.
Tailor Your Message to a Modern User Mentality
Readers like information in bite-sized morsels. Most visitors are not likely to read a lengthy article even if the information in it is high quality and valuable.
If the information you provide is in smaller bites, you can post more often and keep readers coming back for more – (think series posts).
Viewers will be more likely to click through and read the whole article if you strip away the fluff and get to the point.
Leverage Social and Multi-Media
Shrewd use of multimedia formats is a valuable tool for improving guest retention on blogs and websites. Video is the most popular method while other mediums include slides, podcasts, image galleries, and infographics that you can add to your website to boost content.
These are all simple to make yourself and can be personalized or generalized as much or as little as fits your purpose.
Monetize Your Inspirational or Motivational Blog
Chances are, you are journaling about your life experience so why not take it up a notch by creating videos and posting them? Blog readers and Vlog viewers are very interested in the personal side of the writer’s life.
If you can write and capture your experiences in such a way that you are revealing parts of your personal development in a story format, followers will engage, making it easier to attract affiliate advertisers to your blog and begin generating income.
The more you blog/vlog, the more engaged your audience becomes, and your site’s value increases.
Pro Tip: If you can provide something tangible of value to give the reader, the more appealing your blog will be.
Perhaps you can create a guide of do’s and don’ts from your experiences. Just make sure it’s valuable and relevant to the post or your overall blog theme.
Here are a few tips to boost the success of your blog and generate revenue through blogging:
- Implement affiliate advertisements and links. Research companies of all kinds that are willing to advertise on your blog. Strategically speaking, advertisers that a related to the personal development industry will be the best.
- Direct affiliate sales take place when you know your niche and want to work with local companies in a particular area or a specific tourism focus. Meet with company owners and present the benefits of working together on each other’s blogs and you quickly become an expert on site as well as on the web.
- Sponsored posts are blogs that a particular company creates with a specific focus. Write an article on your site incorporating a link back to the sponsor’s site, thus driving up their SEO and yours.
- Do your research and find podcasts that want promotion or that you want to boost and cross-market each other. You can write about what they are talking about, and they can talk about your yoga workout blog. Win-win.
Concluding Thoughts | Tips for Starting a Motivational Lifestyle Blog
Creating an online tribe or community is not as daunting as it may seem at first glance. The key is to know what you love, be creative in how you apply your passions, and begin reaching out to those already doing something similar, then make it yours.
If you can write motivational posts that both fit people and unfit people can find useful, it is likely you will have a successful blog!